"SHOW HOW SUSTAINABILITY, QUALITY AND EXCLUSIVE DESIGN ARE ALL PART OF THE SAME SOLUTION"
We believe sustainability is becoming ever increasingly more important, but the world must still have room for the passion and indulgent pleasure of exclusive design and quality. Therefore, our vision for 2020 is to “show how sustainability, quality and exclusive design are all part of the same solution”.
Over the next 10 years, we will take the many small steps necessary to obtain our vision and make sustainability a central business driver for our company. We will work to distinguish ourselves on the parameters of sustainability that are most relevant to us and include all of our stakeholders in our efforts.
Our focus on sustainability will naturally have consequences for the way we work throughout our supply chain and production, sales, branding and organizational culture. It will require us to unleash all of our creative energies to solve the many small challenges ahead. But far from being a revolution, showing the world what Sustainable Quality means, requires simply that we use our common sense every step of the way – as we have been, ever since 1872.
Jacob Holm, President & CEO of Fritz Hansen A/S
OUR 4 FOCUS AREAS: